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报告简介：
摘要
Adult Mouth Care in the US market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
目录及图表
Why buy this report
- Get insight into trends in market performance
- Pinpoint growth sectors and identify factors driving change
- Identify market and brand leaders and understand the competitive environment
Table of contents
OTC HEALTHCARE IN THE US : MARKET INSIGHT
EXECUTIVE SUMMARY
OTC Industry Remains Innovative
Behind-the-counter Category Emerges
Johnson & Johnson Continues to Lead the Industry
Retailers Focus on Consumer Health
Economic Downturn Contributes to Industry Growth
KEY TRENDS AND DEVELOPMENTS
Consumers Self-medicate
Ageing Population Demands High Quality of Life
Leading Players Growth Through Consolidation
Behind-the-counter Category Emerges
Product Safety Concerns Erode Confidence in Manufacturers and FDA
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services 2002-2007
Table 2 Life Expectancy at Birth 2002-2007
MARKET DATA
Table 3 Sales of OTC Healthcare by Sector: Value 2002-2007
Table 4 Sales of OTC Healthcare by Sector: % Value Growth 2002-2007
Table 5 OTC Healthcare Company Shares by Value 2003-2007
Table 6 OTC Healthcare Brand Shares by Value 2004-2007
Table 7 Penetration of Private Label by Sector 2003-2007
Table 8 Sales of OTC Healthcare by Distribution Format: % Analysis 2002-2007
Table 9 Sales of OTC Healthcare by Sector and Distribution Format: % Analysis 2007
Table 10 Forecast Sales of OTC Healthcare by Sector: Value 2007-2012
Table 11 Forecast Sales of OTC Healthcare by Sector: % Value Growth 2007-2012
APPENDIX
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Generics
Switches
Summary 1 OTC Healthcare Switches 2006-2008
DEFINITIONS
Summary 2 Research Sources
LOCAL COMPANY PROFILES - USA
ADAMS RESPIRATORY THERAPEUTICS INC - OTC HEALTHCARE - USA
STRATEGIC DIRECTION
KEY FACTS
Summary 3 Adams Respiratory Therapeutics Inc: Key Facts
Summary 4 Adams Respiratory Therapeutics Inc: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 5 Adams Respiratory Therapeutics Inc: Competitive Position 2007
CHATTEM INC - OTC HEALTHCARE - USA
STRATEGIC DIRECTION
KEY FACTS
Summary 6 Chattem Inc: Key Facts
Summary 7 Chattem Inc: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 8 Chattem Inc: Competitive Position 2007
GENERAL NUTRITION CENTERS INC - OTC HEALTHCARE - USA
STRATEGIC DIRECTION
KEY FACTS
Summary 9 General Nutrition Centers Inc: Key Facts
Summary 10 General Nutrition Centers Inc: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 11 General Nutrition Centers: Competitive Position 2007
MANNATECH INC - OTC HEALTHCARE - USA
STRATEGIC DIRECTION
KEY FACTS
Summary 12 Mannatech Inc: Key Facts
Summary 13 Mannatech Inc: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 14 Mannatech Inc: Competitive Position 2007
MCNEIL CONSUMER & SPECIALTY PHARMACEUTICALS - OTC HEALTHCARE - USA
STRATEGIC DIRECTION
KEY FACTS
Summary 15 McNeil Consumer & Specialty Pharmaceuticals: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 16 McNeil Consumer & Specialty Pharmaceuticals: Competitive Position 2007
MELALEUCA INC - OTC HEALTHCARE - USA
STRATEGIC DIRECTION
KEY FACTS
Summary 17 Mannatech Inc: Key Facts
Summary 18 Melaleuca Inc: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 19 Melaleuca Inc: Competitive Position 2007
NBTY INC - OTC HEALTHCARE - USA
STRATEGIC DIRECTION
KEY FACTS
Summary 20 NBTY Inc: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 21 NBTY: Competitive Position 2007
PROCTER & GAMBLE CO, THE - OTC HEALTHCARE - USA
STRATEGIC DIRECTION
KEY FACTS
Summary 22 Procter & Gamble Co, The: Key Facts
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 23 Procter & Gamble Co, The: Competitive Position 2007
WYETH CONSUMER HEALTHCARE INC - OTC HEALTHCARE - USA
STRATEGIC DIRECTION
KEY FACTS
Summary 24 Wyeth Consumer Healthcare Inc: Key Facts
Summary 25 Wyeth Consumer Healthcare Inc: Operational Indicators 2005-2007
COMPANY BACKGROUND
PRODUCTION
COMPETITIVE POSITIONING
Summary 26 Wyeth Consumer Healthcare Inc: Competitive Position 2007
ADULT MOUTH CARE IN THE US
OVERVIEW
SECTOR DATA
Table 12 Sales of Adult Mouth Care: Value 2002-2007
Table 13 Sales of Adult Mouth Care: % Value Growth 2002-2007
Table 14 Adult Mouth Care Company Shares by Value 2003-2007
Table 15 Adult Mouth Care Brand Shares by Value 2004-2007
Table 16 Forecast Sales of Adult Mouth Care: Value 2007-2012
Table 17 Forecast Sales of Adult Mouth Care: % Value Growth 2007-2012
市场报告成人口腔护理
