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报告简介：

比利时水果蔬菜汁市场分析报告

摘要

Fruit/Vegetable Juice in Belgium market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.

目录及图表

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Product coverage

100% juice; Fruit-flavoured drinks (no juice content); Juice drinks (up to 24% juice); Nectars (25-99% juice)

Table of contents

SOFT DRINKS IN BELGIUM : MARKET INSIGHT

EXECUTIVE SUMMARY

Sales of soft drinks still growing

Health and wellness impacting current innovation

Coca-Cola leads with a third of the soft drinks market

Discounters gaining share

Functionality set to drive growth

KEY TRENDS AND DEVELOPMENTS

Soft drinks may be mature but is still growing

Price erosion continues

Health and wellness concerns beginning to bite

Private label continues its onslaught

Off-trade and on-the-go consumption growing at the expense of on-trade

MARKET DATA

Table 1 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2002-2007

Table 2 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2002-2007

Table 3 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2002-2007

Table 4 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2002-2007

Table 5 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: Volume 2007

Table 6 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Sector: % Volume 2007

Table 7 Off-trade vs On-trade Sales of Soft Drinks by Sector: Value 2007

Table 8 Off-trade vs On-trade Sales of Soft Drinks by Sector: % Value 2007

Table 9 Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2002-2007

Table 10 Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2002-2007

Table 11 Off-trade Sales of Soft Drinks by Sector: Value 2002-2007

Table 12 Off-trade Sales of Soft Drinks by Sector: % Value Growth 2002-2007

Table 13 Company Shares of Off-trade Soft Drinks (as sold) by Volume 2003-2007

Table 14 Brand Shares of Off-trade Soft Drinks (as sold) by Volume 2004-2007

Table 15 Company Shares of Off-trade Soft Drinks (RTD) by Volume 2003-2007

Table 16 Brand Shares of Off-trade Soft Drinks (RTD) by Volume 2004-2007

Table 17 Company Shares of Off-trade Soft Drinks by Value 2003-2007

Table 18 Brand Shares of Off-trade Soft Drinks by Value 2004-2007

Table 19 Off-trade Sales of Soft Drinks by Sector and Distribution Format: % Analysis 2007

Table 20 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: Volume 2007-2012

Table 21 Forecast Off-trade vs On-trade Sales of Soft Drinks (as sold) by Channel: % Volume Growth 2007-2012

Table 22 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2007-2012

Table 23 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2007-2012

Table 24 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: Volume 2007-2012

Table 25 Forecast Off-trade Sales of Soft Drinks (as sold) by Sector: % Volume Growth 2007-2012

Table 26 Forecast Off-trade Sales of Soft Drinks by Sector: Value 2007-2012

Table 27 Forecast Off-trade Sales of Soft Drinks by Sector: % Value Growth 2007-2012

APPENDIX

Published Data Comparisons

Table 28 Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2002-2007

Table 29 Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2002-2007

Table 30 Company Shares of Liquid Concentrates (as sold) by Off-trade Volume 2003-2007

Table 31 Brand Shares of Liquid Concentrates (as sold) by Off-trade Volume 2004-2007

Table 32 Company Shares of Powder Concentrates (as sold) by Off-trade Volume 2003-2007

Table 33 Brand Shares of Powder Concentrates (as sold) by Off-trade Volume 2004-2007

Table 34 Company Shares of Concentrates (RTD) by Off-trade Volume 2003-2007

Table 35 Brand Shares of Concentrates (RTD) by Off-trade Volume 2004-2007

Table 36 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: Volume 2007-2012

Table 37 Forecast Off-trade Sales of Concentrates (RTD) by Subsector: % Volume Growth 2007-2012

DEFINITIONS

Summary 1 Research Sources

LOCAL COMPANY PROFILES - BELGIUM

FRIESLAND FOODS BELGIë NV - SOFT DRINKS - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 2 Friesland Foods België NV : Key Facts

Summary 3 Friesland Foods België NV : Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 4 Friesland Foods België NV : Production Statistics 2007

COMPETITIVE POSITIONING

Summary 5 Friesland Foods België NV: Competitive Position 2007

HAACHT NV SA, BROUWERIJ - SOFT DRINKS - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 6 Brouwerij Haacht NV SA : Key Facts

Summary 7 Brouwerij Haacht NV SA : Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 8 Brouwerij Haacht NV SA : Production Statistics 2007

COMPETITIVE POSITIONING

SPADEL SA NV - SOFT DRINKS - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 9 Spadel SA NV : Key Facts

Summary 10 Spadel SA NV : Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 11 Spadel SA NV : Production Statistics 2007

COMPETITIVE POSITIONING

Summary 12 Spadel SA NV: Competitive Position 2007

SUN BEVERAGES CO - SOFT DRINKS - BELGIUM

STRATEGIC DIRECTION

KEY FACTS

Summary 13 Sun Beverages Co: Key Facts

Summary 14 Sun Beverages Co: Operational Indicators

COMPANY BACKGROUND

PRODUCTION

Summary 15 Sunco NV : Production Statistics 2007

COMPETITIVE POSITIONING

Summary 16 Sun Beverages Co: Competitive Position 2007

FRUIT/VEGETABLE JUICE IN BELGIUM

HEADLINES

TRENDS

COMPETITIVE LANDSCAPE

PROSPECTS

SECTOR DATA

Table 38 Off-trade Sales of Fruit/Vegetable Juice by Subsector: Volume 2002-2007

Table 39 Off-trade Sales of Fruit/Vegetable Juice by Subsector: Value 2002-2007

Table 40 Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Volume Growth 2002-2007

Table 41 Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Value Growth 2002-2007

Table 42 Leading Flavours for 100% Juice: % Volume Breakdown 2003-2007

Table 43 Leading Flavours for Nectars (25-99% Juice): % Volume Breakdown 2003-2007

Table 44 Leading Flavours for Juice Drinks (up to 24% Juice): % Volume Breakdown 2003-2007

Table 45 % Share of Smoothies in 100% Juice and Nectars (25-99% Juice): Off-trade Value 2006

Table 46 Company Shares of Fruit/Vegetable Juice by Off-trade Volume 2003-2007

Table 47 Brand Shares of Fruit/Vegetable Juice by Off-trade Volume 2004-2007

Table 48 Company Shares of Fruit/Vegetable Juice by Off-trade Value 2003-2007

Table 49 Brand Shares of Fruit/Vegetable Juice by Off-trade Value 2004-2007

Table 50 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: Volume 2007-2012

Table 51 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: Value 2007-2012

Table 52 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Volume Growth 2007-2012

Table 53 Forecast Off-trade Sales of Fruit/Vegetable Juice by Subsector: % Value Growth 2007-2012


水果蔬菜汁比利时